Yesterday we found out what IHOb was up too with the whole name change thing. The "B" stands for burgers. Of course I made my plea for BACON
You can see that post HERE
Anyway, the story is that the name is not a permanent thing and really they just did this to get people talking (it's working).
The bigger story here is that other burger places have come out strong against IHOb on their social media and some of these posts are pretty savage, if you ask me. I'd say that the Wendy's tweet is easily the best but they're all pretty amazing.
Burger King straight up changed their name -
👦: Grandpa, do you remember the Great Burger Wars?— Denny's (@DennysDiner) June 11, 2018
👴: lol no I was chillin drinkin milkshakes and trying to make sense of Westworld
We are excited to announce that we will be switching our name to Pancake Castle.— White Castle (@WhiteCastle) June 11, 2018
Even Netflix hopped in and threw some shade -
brb changing my name to Netflib— Netflix US (@netflix) June 11, 2018